Good Thinking
Good Marketing
ABOUT
ABW marketing
We are an innovative social media marketing agency helping businesses craft compelling brand narrative founded in 2020 as Catchy Found Digital and later merged with the Mother Company Africa Business Warriors.
ABW Marketing is a trailblazing social media marketing agency at the forefront of crafting compelling brand narratives for businesses. Led by a team of innovative minds, we are dedicated to redefining digital marketing strategies and leveraging the power of social media to elevate brands to new heights. With a deep understanding of the ever-evolving digital landscape, we harnesses creativity and expertise to engage audiences, build brand loyalty, and drive measurable results. As the driving force behind this dynamic agency, we continue to be a trusted partner for businesses seeking to make a profound impact in the competitive digital industry.
Sylvia Kaberia, CEO
OUR SERVICES
Social Media Strategy Development
At ABW Marketing, we begin with a comprehensive social media strategy tailored to your brand’s unique needs and goals. Our experts conduct in-depth audience research and segmentation to identify the most effective ways to engage your target market. We also perform a thorough competitor analysis to understand the landscape and uncover opportunities for differentiation. Our strategic planning ensures that every action we take aligns with your broader business objectives, positioning your brand for success across all social platforms.
Content Creation and Management
Creating compelling content is at the heart of our services at ABW Marketing. Our creative team excels in graphic design, visual content creation, copywriting, and video production. We develop engaging content that resonates with your audience and reflects your brand’s voice and values. We meticulously plan content calendars to ensure a consistent and strategic posting schedule. From captivating graphics to thought-provoking articles and engaging videos, we handle every aspect of content development and management to keep your social media channels vibrant and active.
Web Design and Development
A robust online presence starts with a well-designed website. We offer professional web design and development services tailored to your brand’s needs. We create visually appealing, user-friendly websites that are optimized for search engines and mobile devices. Our team ensures that your website not only looks great but also provides an intuitive and seamless user experience. From e-commerce platforms to corporate websites, we build sites that drive engagement and conversions.
Social Media Account Setup and Optimization
Setting up and optimizing your social media accounts is crucial for making a strong first impression. At ABW Marketing, we create and refine your social media profiles to ensure they are fully optimized for visibility and engagement. This includes crafting compelling bios, selecting the perfect profile and cover photos, and making platform-specific adjustments to maximize each network’s potential. Our goal is to create professional, appealing, and discoverable profiles that attract and retain followers.
Social Media Training and Consulting
Empowering your team with the skills and knowledge to manage social media effectively is part of our mission at ABW Marketing. We offer tailored workshops and training sessions that cover best practices, emerging trends, and strategic insights. Our ongoing consulting and support services ensure that your team stays updated and confident in navigating the ever-evolving social media landscape. We provide hands-on guidance to help you achieve your marketing objectives.
Social Media Advertising
We specialize in creating and managing targeted social media advertising campaigns. We develop strategic ad campaigns that align with your marketing goals, from increasing brand awareness to driving sales. Our team expertly handles ad placements, budget management, and bidding strategies to ensure optimal performance. We design eye-catching ads and craft persuasive copy to captivate your audience. Throughout the campaign, we monitor performance and provide detailed reports, making data-driven adjustments to maximize ROI.
Community Management
Engaging with your audience is essential for building a loyal online community. ABW Marketing provides comprehensive community management services, including responding to comments and messages, fostering conversations, and managing customer feedback. We actively engage with your followers to create a positive and interactive environment. Our team handles all aspects of community management, ensuring that your brand maintains a strong, responsive, and authentic presence on social media.
Influencer Marketing
Leveraging the power of influencers can significantly amplify your brand’s reach. At ABW Marketing, we identify and partner with relevant influencers who align with your brand values and appeal to your target audience. We manage the entire influencer marketing process, from campaign planning and execution to performance monitoring. By collaborating with influencers, we help you build trust and credibility, driving engagement and conversions through authentic endorsements.
Analytics and Reporting
Data-driven insights are crucial for refining your social media strategy. We provide regular performance reports that offer a clear view of your social media metrics. We analyze engagement, reach, conversion rates, and other key indicators to gauge the effectiveness of our efforts. Our detailed reports include actionable insights and recommendations, helping you understand what works and what needs improvement. We use these insights to continuously optimize your social media presence and achieve your marketing goals.
SEO and Social Media Integration
Integrating social media with your broader SEO strategy enhances your online presence. We optimize your social media profiles for search engines and ensures that your social media efforts complement your SEO goals. We implement strategies that improve your search rankings, increase visibility, and drive traffic to your website. By seamlessly blending SEO and social media, we create a cohesive digital marketing approach that maximizes your brand’s reach and impact.
OUR TEAM
Sylvia Kaberia
Founder/ CEO
Digital Brand Strategist
Daniel Mulinge
Lead
Graphic Designer
Bryan Njoroge
Social Media Strategist
Virginia Wangari
Social Media Strategist
Zachariah Muherisha
Content Creator/
Videographer
Frank Onyango
Photographer
Laurette Uwituze
Community Manager
Keren Kirimi
Business Developer
15+
Collective Years of Experience
150 +
Projects Completed
5 +
Awards
8 +
Professional Team
OUR PRICING
Start-Up
Elevator Package
KES
30,000
Per Month +16% VAT
Digital Accelerator
Package
KES
35,000
Per Month +16% VAT
Growth Catalyst Package
KES
80,000
Per Month +16% VAT
Large Enterprise Package
KES
200,000
Per Month +16% VAT
Note: These packages are a starting point and can be customized based on the specific needs and goals of each individual business. Terms & Conditions APPLY.
OUR PARTNERS
